# The service card (https://docs.treema.ai/en/docs/storefronts/catalog/services)

Every field on a service card — text, price, photographs, badges and recommendations — and how each one affects the guest's page.

When a service is selected, the Inspector on the right shows its settings, grouped under three tabs:
**General**, **Availability** and **Custom fields**. This page covers the **General** tab, which
holds the text, the price and the images. Groups have the **General** tab only, in a shortened form
— a name, a description, a size and an image — since there is nothing to price about a section.

No change takes effect until the **Save changes** button at the bottom of the screen is pressed.
Once saved, the card in the middle pane updates immediately.

## Name and description [#name-and-description]

![Screenshot: storefronts/service-general](https://docs.treema.ai/screenshots/en/storefronts/service-general.png)

1. General, Availability and Custom fields — services have all three
2. The text, the size, the price and the merchandising fields

**Title** is the only field a service cannot go without — it's the name on the card and the heading
of the detail page. Write it the way a guest would say it: "60-minute deep tissue massage", not
"MASSAGE\_60\_DT".

**Description** is optional and appears under the title on the detail page. Two or three sentences
are recommended, covering what the service includes, how long it takes and anything else a guest
would otherwise have to ask. It is the cheapest way to reduce the number of calls to reception.

**Size** determines how much room the card takes on the page. The grid itself is described in
[how a storefront is put together](https://docs.treema.ai/en/docs/storefronts/catalog/).

## Price [#price]

**Pricing** decides both what the guest sees and what they're asked before ordering:

| Choice          | On the card                                                                     | Good for                                                      |
| --------------- | ------------------------------------------------------------------------------- | ------------------------------------------------------------- |
| **Fixed price** | One amount.                                                                     | Anything with a set rate — a treatment, a bottle, a set menu. |
| **Per person**  | The amount, marked as being per person, and the guest is asked how many people. | Tours, tastings, transfers priced by head.                    |
| **On request**  | No amount — the guest sees that the price is on request and sends an enquiry.   | Bespoke arrangements, anything you quote case by case.        |

With **Fixed price** or **Per person**, enter the amount in **Price**. The currency is the
storefront's own and is shown in the field's label. The field accepts digits and a decimal
separator; every other character is rejected as it is typed, with "Price must contain only
numbers".

**Compare-at price** is the "was" price. Set it above the real price and the card shows it struck
through next to the amount you're actually charging. Below or equal to the real price it simply
doesn't appear — the field says as much — so a discount that isn't a discount can't be advertised by
accident.

## Photographs [#photographs]

The **Cover image** section holds a strip of thumbnails and a **+ Add** button. Several photographs
can be uploaded to one service; the outlined image is the **primary** one — it appears on the card
and opens the detail page. Hovering over any other image offers **Set primary** and **Delete**.

<Callout title="Recommendations for uploading photographs">
  A service with no photo still works — but on a page where every other card has one, it reads as the
  thing nobody bothered with. If you have one good picture of a treatment room, use it on all the
  treatments before you publish rather than leaving the gaps.
</Callout>

## Making one service stand out [#making-one-service-stand-out]

Three fields exist for drawing attention to a service on the storefront. All three work only for as
long as they are used selectively.

**Photo tags** place up to two small badges on the photograph, with preset or custom wording:
"Hot", "Top selling", "New", "Popular", "Limited", or your own. Overusing tags reduces their effect;
badging no more than one card on a screen is what draws attention to a particular service.

**Promo on header** takes this service into the big banner at the top of the storefront instead of the
default header image. It is the most prominent place on the page — one service at a time deserves it,
typically whatever is seasonal.

**Recommended services** lists other services at the bottom of this one's detail page. A guest
booking a late dinner is a good candidate for the airport transfer; a spa treatment pairs with
another treatment. The picker offers the other services of this storefront — groups aren't offered,
because a guest can't order a section.

## Copying, and removing [#copying-and-removing]

The **Duplicate** button at the top of the Inspector creates a full copy of the card with every
field filled in. It is the quickest way to build a family of similar services and then adjust each
one slightly.

The **Delete** button at the bottom of the Inspector asks for confirmation before it acts, naming
the card to be deleted.

## The other two tabs [#the-other-two-tabs]

* **Availability** limits what the guest can pick in a date question — the days and hours, closed
  dates, how far ahead orders are taken. See [when a service can be booked](https://docs.treema.ai/en/docs/storefronts/availability/).
* **Custom fields** adds questions to the order, covered in
  [asking the guest for details](https://docs.treema.ai/en/docs/storefronts/catalog/questions/).